On social media we are bombarded by visual noise everyday, most of which flies by without a second glance. In turn, we have become a society of skimmers. Most of us whisk through tens of thousands of images per week. This poses a bit of a problem if you are trying to gain attention for your business.
Altitude, altitude and more altitude. Growing the best coffee in the world almost always involves planting your crops at altitudes around 1400-1600 meters. Which means if you plan on taking a gig photographing a coffee harvest, you're in for an interesting ride. The images in this article are taken in Guatemala and El Salvador.